Implementing Open Social Web support on your site
Future of Web Apps Miami (workshop)
Miami, FL
February 28, 2008

Download PPT (3.8 MB)

I was invited to give a workshop and be on a panel at the Future of Web Apps in Miami. I attended the first FOWA in SF in 2006, and I really enjoyed it, so it was fun to get to be on stage this time. I’d never done a long workshop before, but I love talking about Open Social Web technologies, so I basically went through all of the various building blocks (OpenID, OAuth, microformats, OpenSocial, Social Graph API, friends-list portability, URLs as identifiers, etc.) and wrapped it in some high-level context about the emergence of a Social Web. The audience was very lively and engaged, and they asked a ton of great questions. So I was very happy with how it all worked out. These are the slides from my workshop; they’re a bit light since I was mainly using them as a reference to talk over. But hopefully they provide some useful jumping-off points to learn more.

I also gave a presentation on the main stage about the future of social networks with Tantek and Brian Oberkirch. Brian made the slides, which hopefully he’ll post too. My piece of the talk was called “Open for business” and it was about how being open can be good for your company, because it lowers friction to signing up and sharing, and it makes you a more relevant part of the online ecosystem. I showed demos of how you can sign up for Plaxo with an OpenID and pre-fill your registration info, discover and auto-suggest sites to add to Pulse using Google’s Social Graph API, and express yourself in new ways using OpenSocial gadgets. I think it helped the audience see that these open technologies aren’t just a cool idea, you can actually implement them today, as we have, and they work well enough to benefit mainstream users.

After the conference, there was a beach party at Nikki beach, and on Saturday, a bunch of us went with Leah Culver and Kevin Rose to attend the first Pownce Brunch to meet fellow users. We even managed to sneak in a little shopping and some beach volleyball. But of course we were talking about code and startups the entire time, since we all tend to lack that so-called “work-life balance”. :) Another highlight for me was meeting Gary Vaynerchuk, the star of Wine Library TV. I’m surprised I’d never heard of him (since I’m into both wine and disruptive technologies), and he was super cool and friendly and is clearly having a major impact. He taped an episode of his show live at FOWA, and he and Kevin and I even came up with an idea for a side project that we may try to spin up sometime…

I returned home late Saturday night (thanks to Pete for picking me up!) and tomorrow I’m back on the road: GSP, MIX, and SXSW. Gotta keep spreading the good word!

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